What's the purpose?
Preparing for re-entry to a changed market place, it’s imperative that businesses need to ensure their raison d'etre or what Simon Sinek calls THE WHY has not gone fuzzy. Is it super clear and relevant for the new world?
Our online Brand MOT and DNA workshops help you ensure your brand is fit and ready for a post-Covid-19 world.
We co-create with your strategy team a unique set of aspirations and statements that underpin your brand or business and serve as a succinct summary of your core essence and DNA.
C-Suite interview with Ravinder Sandhu and Sukhi Sindhu, Founders of DrinksCubed
How brands are approaching the 're-entry' phase
C-Suite interview with Mark Francis, Co-founder of Uspire
Brand and Personal Planning Hack
C-Suite interview with Jim Keeling, Chairman and CEO of Corbett Keeling
C-Suite interview with Frank Robinson, CEO of QX Global Group
Preparing for Re-entering post Covid-19
7 phases of Covid-19 for business
Coronavirus: How the Food and Drink industry is pivoting
The food and drink industry fights back
Brands on notice over coronavirus behaviour